Team Bridgestone

Bridgestone is proud to be a Worldwide Olympic Partner

This Olympic partnership is an opportunity to showcase our company’s commitment to community service, social responsibility, environmental stewardship and sustainability— all tenets of the Olympic Charter and the International Olympic Committee’s Agenda 2020 that mirror Bridgestone’s core values. For over 80 years, Bridgestone has been dedicated to helping customers on their journeys with a passion and innovation delivering reliability, safety and performance. And, from 2014 as an official Worldwide Olympic Partner, we are proudly supporting athletes the world over on their journey to the Olympic Games.

Bridgestone B Mark Olympic Vertical Logo
Olympic Timeline


Our Worlwide Olympic partnership extends through to 2024 and includes the Olympic Games Tokyo 2020, Olympic Winter Games Beijing 2022, Olympic Games Paris 2024 and support for the next three Youth Olympic Games.


P.V. Sindhu (India, Badminton)

Sindhu is among the world’s leading professional badminton players who recently earned a silver medal at the World Badminton Championship in Glasgow. The Padma Shri recipient became the first Indian woman to win an Olympic silver medal at the Olympic Games Rio 2016. Sindhu’s Olympic medal established her as the first Indian shuttler to reach the final of an Olympic Games badminton event and the youngest Indian to make a podium finish in an individual event at the Olympics.

Bridgestone P.V. Sindhu (India, Badminton)

Lalita Babar (India, Steeplechase)

Lalita Babar is the current Indian national record holder in 3000 Metre Steeplechase. Lalita belongs to Satara, a small district of Maharashtra, which was often affected with droughts and did not provide adequate infrastructure. She won her first Gold Medal at the young age of 17, in the U-20 National Championship in 2005. During the 2015 Asian Championships, Lalita simultaneously broke her personal record, Indian record and the game record with a timing of 9:34.13. She is the recipient of Sports person of the Year Award (2015), an honour extended by Federation of Indian Chambers of Commerce and Industry (FICCI) and the Ministry of Youth Affairs and Sports of India.

Bridgestone Lalita Babar (India, Steeplechase)

Srikanth Kidambi (India, Badminton)

Srikanth Kidambi is the first Indian Badminton player to win a Super Series Premier Men’s title (2014). He currently holds the No. 3 spot in World rankings. Srikanth started his professional career by winning 2 medals at the Commonwealth Games. In 2015, Srikanth won a gold at the Swiss Open Grand prix Gold by defeating Viktor Axelsen 21-15, 12-21, 21-14 and became the first Indian male player to have won a gold at the event. Currently hailed as the best male badminton player of the country, Srikanth was awarded with Padma Shri in 2018.

Bridgestone Srikanth Kidambi (India, Badminton)

Mary Kom (India, Boxing)

Mary Kom is a five time world champion in boxing, an achievement that defines her as one of the best women boxers across the world. She was the only Indian woman boxer to qualify for the Olympic Games London 2012, where she earned a Bronze for the country. Being drawn to sports from the very beginning, Mary was inspired to make a career in boxing after the glorious win of Manipuri boxer Dingko Singh in 1998. She has been awarded with Padma Bhushan (2013), Rajiv Gandhi Khel Ratna Award (2009) Padma Shri (2006), and Arjuna Award (2003) for her contribution to sports and has been a source of inspiration to many.

Bridgestone Mary Kom (India, Boxing)

Sakshi Malik (India, Wrestling)

Sakshi Malik is the first female wrestler of the country to win a medal (bronze) at the Olympic Games Rio 2016. Sakshi’s grandfather, who was also a wrestler, inspired her to take up the sport and she began training since the young age of 12. She won her first bronze medal at the Junior World Championship (2010) in the 58 Kg Freestyle event and it fuelled her passion to excel. Sakshi qualified for the Olympic Games Rio 2016 by defeating China’s Zhang Lan. She went on to win a bronze medal at the event with a masterful victory of 8-5 against Aisuluu Tynybekova from Kyrgyzstan. Currently employed in the Indian railways, Sakshi was promoted to Gazetted Officer rank for her victory in Rio 2016.

Bridgestone Sakshi Malik (India, Wrestling)


After Singapore and Nanjing, Buenos Aires will welcome young athletes (ages 15-18) from around the world and aims to celebrate the best games by the youth.



The Olympic Games return to Japan for a fourth and to Tokyo for a second time. What will the Games of the XXXII Olympiad bring?

Olympic Games Tokyo 2020
Bridgestone Chase Your Dream Manifesto


Olympic Channel:

Bridgestone has increased its Olympic support by becoming a Founding Partner of the Olympic Channel: a new, ground-breaking digital platform, where fans can experience the power of sport and the Olympic Movement all year round.

As a Founding Partner, Bridgestone will play a key role in its development and will work closely with the Olympic Channel team to put content in the hands of fans anytime, anywhere, and on any device.

Initially, Bridgestone will serve as the presenting partner of the Olympic Channel’s “Against All Odds”, an eight-episode documentary series that demonstrates the embodiment of the Olympic spirit and follows eight athletes.

Each half-hour episode focuses on one athlete, offering a first-person account of a key turning point, and how personal will and determination helped them to overcome adversity and reach their goals. The first six episodes are now online.


Olympic Channel Video:


Against All Odds Episode 1: Enhamed

Enhamed is a swimmer from Spain. As he is visually impaired, people around him have been telling him that it is impossible, as there are limitations. However, Enhamed believes that potential is greater than what is normally believed or perceived.

Against All Odds Episode 2: Schuffenhauer

Bill had a trouble childhood. Due to his his grandmother’s influence, he went to school and participated in track and field. However, his dream as a track and field athlete ended with a bad ankle injury. Undeterred, Bill pushed on and eventually won a Silver Medal.

Against All Odds Episode 3: Fiji’s Gold Medallist Jerry Tuwai

Jerry Tuwai grew up in a poor shanty in Fiji playing rugby with plastic bottles. He went on to win the first Olympic medal for his country.

Against All Odds Episode 4: Petra Madjic and The Miracle Of Vancouver

Despite four broken ribs and a punctured lung, the Slovenian Snow Queen overcame the pain to win cross-country skiing bronze in Vancouver.

Against All Odds Episode 5: Oscar Figueroa - A Colombian Hero's Final Salvation

After a serious injury derailed his previous medal hopes, Oscar Figueroa put in all on the mat with one final attempt for gold in Rio 2016.

Against All Odds Episode 6: Santiago Lange - Beats Cancer Then Wins Olympic Gold

Argentine sailor and six-time Olympian Santiago Lange lost half a lung to cancer, but still went on to win his first gold in Rio.


Press Releases



TOKYO, January 5, 2017: Bridgestone Corporation (Bridgestone) and the International Olympic Committee (IOC) today announced the expansion of the company’s Olympic Partnership activation rights effective January 1, 2017


RIO DE JANEIRO (15 August 2016) – The International Olympic Committee (IOC) and Bridgestone Corporation (Bridgestone) today announced a collaborative agreement that makes the world’s largest tyre and rubber company the first Founding Partner of the Olympic Channel.